About This Role

The aim of the marketing specialist is to help people discover The Pelham Group’s services and generate new business opportunities.  This position is ideal for someone who is creative with a passion for visual storytelling through social media, video and photography.

Skills and Qualifications

• 3+ Years of Recent Marketing Experience, Marketing Certification, or Degree in Marketing
• Organized/Detail Oriented
• Self-Starter
• Comfortable in Fast-Paced Environment
• Receptive to Team Concepts/Ideas 
• Experienced in Current Social Media Platforms
• Familiar or Experience with Adobe Suite Preferred (not Required)
• Strong Oral and Written Communication 
• Videography/Photography Experience Preferred (not required)
• Creative with a Keen Eye for Visual Design
• Previous Real Estate Industry Experience Preferred (not required)

MARKETING PRODUCTIVITY DUTIES:

• Contribute ideas about marketing activities
• Manage monthly marketing calendar and assist in keeping marketing plan on track
• Design written and visual marketing pieces 
• Manage the delivery systems for all marketing
• Track and analyze results for each marketing campaign
• Keep record of all ads and posts on social media channels

SOCIAL MEDIA DUTIES:

• Manage social media engagement and implement growth strategies
• Plan social media content, including live posts and stories
• Stay current on social media trends

PHOTOGRAPHY & VIDEOGRAPHY DUTIES: 

• Photograph iconic Belton/Temple/Salado scenes for use in social media and the blog
• Photograph content for specific blog posts
• Generate ideas for styled shoots and promotional images
• Execute branded photographs for the business
• Edit photos of upcoming home listings
• Assist with planning and executing YouTube video series
• Basic editing of vlogs

ADVERTISING DUTIES:

• Create advertising for real estate listings and functions
• Syndicate advertising across all platforms
• Track and analyze results of all advertising